Bailey Ladders and Supercars reach new heights together as Championship Partnership Announced
Feb 13, 2025
Supercars has welcomed a new partner ahead of the 2025 Repco Supercars Championship, with Bailey Ladders entering the sport as the Official Ladder and Fall Protection Partner of the Championship.
The two-year partnership will see Bailey Ladders, Australia’s number one ladder brand, integrate into Supercars events and activations, delivering exciting opportunities for fans and industry professionals.
Bailey Ladders Managing Director Scott Douglas expressed his delight in the new partnership, citing Supercars’ national footprint and key similarities in the two brands as strengths of the new relationship.
"Bailey Ladders is excited to partner with Supercars,” Douglas said. “We see this as a great opportunity for our brand, stakeholders, and for Supercars fans,"
"Bailey Ladders are trusted every day by Tradies and DIYers all over Australia. From Perth, to Darwin, to Tasmania and even in the iconic Bathurst, Tradies and DIYers are trusting Bailey for their height safety solutions.
We are excited that this partnership allows us to emulate our national coverage, as Australia’s Number 1 ladder brand, and offer plenty of exciting opportunities for Supercars fans throughout the season."
The new partnership has arrived just over a week out from the first event of the 2025 Supercars season, the Thrifty Sydney 500 at Sydney Motorsport Park in Eastern Creek.
"We are delighted to have Bailey Ladders join Supercars as the Official Ladder and Fall Protection Partner,” said Supercars GM, Commercial, Jamie Black.
“Their reputation for quality, innovation, and reliability makes them a natural fit for our sport, where teams pursue those same characteristics on and off the track.
This partnership will allow Bailey to engage directly with our passionate fans, many of whom have trade backgrounds and are DIYers at events across Australasia."
The 2025 Repco Supercars Championship begins next weekend at the Thrifty Sydney 500, taking place February 21-23 at Sydney Motorsport Park.
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